We offer exclusive area development rights for countries other than the United States, Puerto Rico, Canada and the United Kingdom, which are company owned and operated.

Our franchise program offers benefits such as:

  • A solid brand behind a unique and proven retail concept
  • A successful operating system
  • Comprehensive training in all aspect of our business
  • On-going support form an experienced team in operations
  • Access to the buying power of over 400 Build-A-Bear Workshop & reg; stores around the world
  • Product development
  • Store design, equipment and fixtures
  • Marketing and public relations guidance
  • Retail site reviews
  • Information technology

Our franchisees are responsible to own and operate all Build-A-Bear Workshop & reg; stores within the country; we do not permit sub-franchising. The ideal franchisee will have a strong background in retail or franchising, extensive knowledge of the local real estate market, a commitment to develop the Build-A-Bear Workshop culture as well as the financial resources to develop the entire country (capital requirements vary by country, but the minimum capital requirement will be approximately US$5 million - US$12 million). Existing warehouse and logistics capabilities are a plus for franchisee candidates and residence in the territory is essential.

Territories must have the potential for the development of at least 15 stores to be considered for our franchise program (it's possible to combine nearby countries into a single territory where there's a good cultural and business fit. Countries of particular interest are: Argentina, Brazil, Chile, China, Colombia, Egypt, France, Greece, India, Indonesia, Italy, South Korea, Netherlands, Peru, Philippines, Portugal, Russia, Spain, and Taiwan.

For more information about our international franchise program and to receive your Qualifications Profile Survey, please email our international team at